In recent times, India has witnessed a significant surge in the demand for aesthetic procedures and products due to a growing population of individuals who prioritize their appearance. This increased demand can be attributed to greater awareness of various beauty treatments and the influence of social media. According to a report by GlobalData, the Indian market for aesthetic injectables is expected to grow at a compound annual growth rate (CAGR) of over 5 percent until 2030.
GlobalData's report, titled 'India Aesthetic Injectable Procedures Count by Segments and Forecast to 2030,' reveals that India currently contributes approximately 1 percent of the total revenue of the Asia-Pacific (APAC) aesthetic injectables market in 2023.
Ayshi Ganguly, a Medical Devices Analyst at GlobalData, notes that aesthetic injectables like botulinum toxin (Botox), hyaluronic acid, and non-hyaluronic acid fillers are gaining popularity due to their non-surgical and non-invasive nature. The success of these procedures, which offer safe and rapid results with minimal recovery time, is further driving their demand. Additionally, the COVID-19 pandemic has led people to better understand their skin needs and encouraged them to seek treatments that provide elasticity, rejuvenation, hydration, and plumpness without resorting to surgery.
In response to this trend, the Indian branch of the Italian company Menarini Group has introduced a new range of fillers and threads called Definisse Core Filler. This product is designed to offer a comprehensive solution to aestheticians, addressing issues such as fine lines and facial contour enhancements, aligning with the aesthetic preferences of modern Indian consumers. The efficacy, safety, and user-friendliness of these fillers enable professionals to deliver long-lasting results to their patients.
Ganguly concludes that as the market for aesthetic fillers continues to expand, the variety and availability of injectable fillers for practitioners are also increasing. The Indian market for aesthetic injectables is currently on an upward trajectory as more individuals allocate a portion of their disposable income to enhance their appearance. Additionally, the integration of virtual reality and artificial intelligence (AI) for precise skin-type recommendations and post-procedure monitoring is attracting a broader customer base. With evolving beauty standards, technological advancements, and regulatory developments, the market for aesthetic injectables is poised for substantial growth, offering a range of opportunities for both consumers and businesses.